Traffic from Misspellings and Typos

Misspellings of popular generic terms are also a form of browser type-ins. The only difference is that online surfers probably do not intend to type the domain name as a typo.

An example of this would be anscestry as opposed to ancestry. Which one is correct? Well according to our traffic log there is a small percentage of surfers that believe anscestry is the correct way to spell ancestry. Although their intention is for ancestry.com they end up at anscestry.com which is still targeted traffic to anything related to ancestry.

*note: there is an unscrupulous practice known as typo-squatting. We do not condone this and advise against registering any domain names in which there is a possible trademark infringement.

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